In a strategic move to revitalize Edo State’s tourism and creative economy, Governor Monday Okpebholo has approved the appointment of Mrs. Vivian Elabor as the new Director-General of the Edo Tourism Agency.
The announcement was made in a statement issued on Wednesday by Musa Ikhilor, Secretary to the State Government.
Elabor’s appointment, which takes immediate effect, reflects the administration’s commitment to leveraging culture and tourism as key pillars of economic diversification, youth empowerment, and heritage preservation.
Described as a seasoned professional with over two decades of experience, Mrs. Elabor brings a rich background in media, public relations, and community engagement.
She holds a Bachelor’s Degree in Media and Mass Communication from London Metropolitan University, UK, along with diplomas in Theatre Arts and Healthcare Management.
Her career spans various leadership roles in the United Kingdom, including her tenure as presenter and Head of Production at BEN Television, London. There, she produced influential programs that celebrated African excellence and cultural identity.
Beyond broadcasting, Elabor has made significant contributions in housing management and rehabilitation services, supporting vulnerable populations through her work with organizations such as Change Grow Live (CGL) and Clear Springs–Ready Homes.
She also serves on the board of the Centre for Wounded Servicemen and Fallen Heroes Support Fund, where she has demonstrated a strong commitment to humanitarian causes and national development.
According to Ikhilor, the appointment underscores Governor Okpebholo’s vision to reposition Edo as a leading destination for cultural tourism and creative enterprise.
“This is a bold step toward unlocking the state’s potential in heritage tourism and empowering communities through inclusive cultural programming,” he said.
Mrs. Elabor is expected to lead the agency in crafting innovative strategies that promote Edo’s rich traditions, attract global attention, and stimulate local economic growth.
